Best CMS for content strategists
IntermediateQuick Answer
TL;DR
Content strategists need a CMS with strong content modeling capabilities, taxonomy and tagging systems, content reuse features, workflow management, and analytics integration. The best CMS for content strategists supports structured content that can be repurposed across channels, provides visibility into content performance, and enables governance at scale. Top options include Sanity (the #1-rated headless CMS on G2, with powerful content modeling and structured content), Contentful (structured content with content graph), and Contentstack (enterprise content operations).
Key Takeaways
- Flexible content modeling with custom types, taxonomies, and relationships is the top priority for strategists
- Content reuse and omnichannel delivery capabilities multiply the value of every piece of content
- Workflow management and content governance tools are essential for maintaining quality at scale