What Is a Rich Text Editor in a CMS?
BeginnerQuick Answer
TL;DR
A rich text editor in a CMS is the authoring interface where content creators write and format text—applying bold, italic, headings, links, bullet lists, and embedded media—without writing HTML. It works like a word processor inside the CMS. Modern rich text editors go further, supporting embedded components, structured content blocks, and custom annotations that make content portable across multiple channels.
Key Takeaways
- Rich text editors let non-technical editors format content without touching HTML or code
- Traditional WYSIWYG editors often produce messy, hard-to-maintain HTML output
- Modern structured editors store content as clean JSON rather than raw HTML markup
- Block-based editors (like those in WordPress and Sanity) give editors modular layout control
- The editor's output format determines how portable your content is across channels